How is YieldBuild set up?
YieldBuild is a web service that requires a small snippet of javascript to be inserted on pages where you want ads optimized.
YieldBuild is a web service that requires a small snippet of javascript to be inserted on pages where you want ads optimized.
YieldBuild optimizes the total effective revenue by finding the optimal combination of ad networks, ad sizes, and visual formatting characteristics.
No. You simply have to choose ad zones (specific regions) on the page where an ad might be served. YieldBuild will not alter anything outside the ad zones.
YieldBuild works with most ad servers. Setup is easy and similar to Google AdSense.
YieldBuild works with your Google AdSense, Yahoo Publisher Network, and/or eBay AdContext accounts. You will continue to get paid through the ad networks you have accounts with.
YieldBuild is free to try for 30 days. After 30 days, YieldBuild's share is 3% of impressions. You can stop at any time.
YieldBuild requires a training period in order to test layouts and formats live with your site's traffic. As YieldBuild learns more about your traffic, it will refine the ad layouts in order to maximize clicks and revenue, and you will see performance continually improve. The first training period takes about 100,000 page views for three to five zones to fully optimize your site's ads. Additional zones require longer training periods.
Sometimes more is not necessarily better, and occasionally additional ads will decrease overall earnings. YieldBuild optimizes for the total effective revenue for a page, and determines the optimal number of ads to display across the zones you've chosen.